
if your business grows you'll need radio and eventually TV advertising
Depending on how good your product is, you will be able to use different kinds of advertising:
Annoying advertising- designed to simply annoy someone until they buy your product "to shut you up" is required in mass numbers to be effective
Amusing advertising: This usually has a positive impact on the customer, is memorable and is required to be in smaller numbers. However, this can lead to simply laughing about a product rather than buying it
Celebrity-led or otherwise informative advertising: This is required in medium numbers, and in the case of celebrities it can be very effective in certain segments of the market. Otherwise, if you have a good quality product and a slogan that will stick (the slogan is important to all advertising, and is often emphasised with a jingle) it can be effective anyway, though in TV or limited space advertising, it can be difficult to showcase your product properly, so a kind of full length video will be useful.
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